Our Leadership – Chris Baggett
Chris Baggett is a marketing and strategy executive with over 20 years of experience helping mission-driven organizations grow through digital transformation, brand strategy, and data-driven engagement. He currently serves as President of Red Pegasus, a marketing firm focused on advancing causes that matter, and as EVP of Marketing at The Worship Initiative, where he leads efforts to equip and encourage worship leaders around the world.
Chris has served in leadership roles at David C Cook, Integrity Music, and American Philanthropic, where he built and scaled marketing strategies that increased reach, deepened engagement, and accelerated revenue growth—all while keeping mission and message at the center.
But for Chris, Biking for Babies isn’t just another mission—it’s personal. As someone whose own story was shaped by grace, sacrifice, and the gift of life, he believes deeply in the value of every child and the courage of the women who carry them. Serving on the board is a way for him to connect what he does professionally—grow movements—with what he believes personally: that every life has divine value and every woman deserves support.
He lives in the Dallas/Fort Worth area with his family and holds degrees from Texas Tech University and Dallas Theological Seminary
